Privacy Policy

Privacy matters but it can be confusing.

This page explains our approach to privacy on shorts​-group​.co​.uk and how it affects you.

We collect anonymous statistics about your visit, such as which of our pages you viewed.

Some third parties like Facebook and Twitter may know you visited this website if you use their services. We can’t control them and their use of your data is governed by their own privacy policies, and we are not responsible for their processing of your personal data.

If you sign up with us, we take great care to keep your information safe and we’ll never share it with others without your express permission.

We never share your data with 3^rd parties except to help us deliver our own services, such as IT providers, analytics services, and operational partners who process data on our behalf, which may include providers supporting marketing, advertising, or communication activities carried out on our behalf.

Who we are

Shorts Group Ltd is the data controller responsible for your personal data. You can contact us using the details provided at the end of this policy.

Legal basis for processing

We process your personal data in accordance with UK data protection law. Depending on the circumstances, this may include:

• Your consent (for example, for marketing communications)

• Performance of a contract (to provide services you request)

• Legal obligations (to comply with applicable laws)

• Our legitimate interests (to improve our services and website, and to promote and develop our services, including through marketing activities), provided these are not overridden by your rights

Measuring our visitors

We measure visitors to our website using tools such as Google Analytics. These tools record what pages you view within our site, how you arrived at our site and some basic information about your computer. All of that information is anonymous – so we don’t know who you are; just that somebody visited our site.

The information we collect from analytics helps us understand what parts of our sites are doing well, how people arrive at our site and so on. Like most websites, we use this information to make our website better, and to inform how we present content, services, and marketing messages.

Children and our services

Our services are not intended for children, and you must not use them if you are under 16 years of age. You must also be of an age that allows you to give consent for the processing of your personal data in your country. In some countries, a parent or guardian may be permitted to provide consent on your behalf.

Cookies

A cookie is a small file which is placed on your hard drive when you visit our websites (directly or via our applications). We use information from cookies for purposes which may include:

Identifying returning users, registrants and subscribers

Eliminating the need for returning users to re-enter their login details

Enabling you to move more easily around our sites and applications

Tracking your use of our sites to better develop our sites and applications in accordance with your requirements

Building up an anonymous profile based on your browsing patterns across our sites, applications and third party websites, which enables us to make advertisements and content available to you that is more relevant to your interests, including for marketing and promotional purposes.

You can delete cookies from your hard drive at any time. Bear in mind, though, that if you delete them, any settings such as your stored username and password will have to be reset when you next log in.

You will be able to use our websites and applications even if your browser is not set to accept cookies. However, certain features and content may not be available to you and you will have to log in every time you visit.

We use a cookie consent tool which allows you to manage your preferences. Cookies that are not strictly necessary will only be used with your consent.

If you contact us

When you contact us, we will record specific personal information about you, such as your name and email address. We may also collect and store information about your use of our website to help improve our website in the future, and to better understand your interests in our services.

Emails

We may send you email newsletters, updates about our services, and other marketing communications where permitted by law or where you have given consent, or where we rely on soft opt-in for existing customers in accordance with UK law. You have the ability to opt out of any future communications at any time. We will never provide your personal information or email address to any third parties except where they are specifically employed to help deliver our own services, including marketing communications on our behalf.

Data retention

We only retain your personal data for as long as necessary to fulfil the purposes for which it was collected, including any legal, accounting, or reporting requirements.

Your rights

Under UK data protection law, you have the right to:

• Access your personal data

• Request correction of inaccurate data

• Request deletion of your data

• Restrict or object to processing

• Request data portability

• Withdraw consent at any time (where applicable, including consent for marketing communications)

• Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise any of these rights, please contact us using the details below.

International data transfers

Where we use third-party service providers, your data may be transferred outside the UK. In such cases, we ensure appropriate safeguards are in place in accordance with UK data protection law.

Security

Shorts Group takes many precautions to prevent the loss, misuse or alteration of your personal information. These precautions include:

Use of SSL encryption for sensitive data

Hardware stored in secured data centres behind firewalls

All access to information restricted by password and/​or secure key

Restrictions to what information can be accessed via any location

Whilst we take great care to ensure any confidential information remains protected, we cannot guarantee the security of data sent over the Internet.

Updates to this policy

We may update this privacy policy from time-to-time, particularly as technology changes. You can always check this page for the latest version.

Data protection complaints

If you have a concern about how we handle your personal data, you have the right to make a data protection complaint.

You can contact us by:

• Email: DPO@​shorts-​group.​co.​uk

• Post: Shorts Group Ltd, London Court, London Road, Bracknell, Berkshire, RG12 2UT

• Telephone: 01344 620 316

We will acknowledge your complaint within 30 days and aim to resolve it without undue delay.

If you are not satisfied with our response, you have the right to raise your concern with the Information Commissioner’s Office (ICO), the UK’s independent authority for data protection (www​.ico​.org​.uk).

Any questions?

If you have any questions about this privacy policy or your personal data, please write to us
by email to DPO@​shorts-​group.​co.​uk or 
by post to Shorts Group Ltd, London Court, London Road, Bracknell, Berkshire, RG12 2UT.